Certified Technical Business Leader (CTBL)

Operating a business is difficult, especially if you are planning to transition from a field role to owner-operator. Business owners must be adequately equipped with the leadership tools to be successful; for example, communication abilities, emotional intelligence, budget management, marketing management, client focus, and the importance of setting and utilizing data forecasting to set expectations internally and externally. As a business leader, you can inspire high-performing teams and become the leader others want to follow!

Timeline: A 5-week hybrid program for tradespeople looking to start or grow their businesses, combining leadership with entrepreneurial skills tailored to technical/trades industries.

Target Audience: Skilled tradespeople (e.g., plumbers, electricians, contractors) planning to launch or expand their own firms.

Key Skills:

  • Develop communication and collaboration skills to align office and field teams.

  • Emotional Intelligence awareness and understanding

  • Apply leadership strategies to manage projects, teams, and stakeholders across both settings.

  • Foster a unified team culture to improve project outcomes and workplace efficiency

  • Business planning and financial management for small trade businesses.

  • Leading and hiring small teams or subcontractors.

  • Client relationship management and bidding for contracts.

  • Marketing and branding for trades businesses.

Benefits:

  • Empowers tradespeople to become successful business owners, increasing income potential.

  • Provides practical tools for managing finances and winning contracts.

  • Builds a network of entrepreneurial peers through the academy’s alumni community.

  • Delivery: Hybrid with in-person networking events and online modules on business tools (e.g., QuickBooks for contractors).

Certification Requirement: Develop a business plan and pitch it to a panel of business leaders.

ARE YOU READY FOR CHANGES?